How Travelers Think

Each year, MMGY Travel Intelligence authors numerous reports describing how travelers think about, research, plan and book travel. Given the depth and breadth of our consumer research, we have the unique ability to slice and dice our extensive database of consumer travel preferences, priorities and behaviors to profile almost any unique audience of interest for travel industry professionals. 


MMGY Global's 2021 Portrait of American Travelers® Sponsorship opportunities are now available. Starting in 2021, Portrait of American Travelers® will offer its subscribers an expanded set of relevant content designed first and foremost to guide the strategic planning decisions of travel industry professionals. This includes everything from how travelers are motivated to travel and what vacation experiences are most desired to how they feel about travel safety amid the COVID-19 pandemic and how it’s shaping their perceptions of travel in the future. 

What's New in 2021? 

  • Four Seasonal Editions
  • Proprietary Sponsor Questions
  • Exclusive Webinars


Basic Subscription: ($3,500)

  • Four seasonal editions of the top-line report

Custom Subscription: ($17,500)

  • Destination/travel brand inclusion in survey questionnaire
  • Four seasonal editions of a custom crosstab report

Sponsor: ($25,000)

  • All Custom Subscription benefits
  • Two minutes of proprietary questions in each quarterly survey
  • Invitation to quarterly sponsors webinar

Fall Report is Now Available