MMGY Travel Intelligence is the most trusted portfolio of research, data and performance analytics specialists in the travel and tourism industry. Its Shifflet Travel Performance products survey over 60,000 traveling U.S. households annually to accurately quantify visitor volume and spending for all major U.S. travel destinations.
Our Portrait of American Travelers® study profiles travelers’ priorities, preferences and decision-making factors and guides marketers in how to effectively reach and influence their best prospects.
Our custom research capabilities help clients build stronger brands, measure marketing effectiveness and design more targeted audiences for marketing campaign deployment. Click below to learn more.